America's focus on nutritious eating began to receive national attention in the 1940s when President Roosevelt introduced the RDA, or Recommended Daily Allowance (RDA) model. This model, which took on the shape of a pyramid in the 1980s (and hence now goes by the term "food pyramid"), has gone through a number of iterations since its inception more than 60 years ago[i].
This change and evolution of the RDA model is, in many respects, a positive step. It demonstrates that, just as America's information on diet and nutrition is advancing, so too are the models that guide its eating habits. In fact, the USDA itself has decided to update the term and now refers to "RDI's" ("Reference Daily Intake") instead of RDA's.
However, undermining some of this positive change is the fact that many Americans are increasingly confused over what, how, and when to eat. A survey conducted by the USDA in 1996 verified this fact when 40% of respondents agreed strongly with the statement that "there are so many recommendations about healthy ways to eat, it's hard to know what to believe"[ii].
One of the most serious expressions of this growing dietary confusion has to do with a concept called the Daily Value, or "DV". Introduced by the USDA in the 1990s, the DV is a dietary numerical reference that is supposed to allow people to make healthy eating choices[iii].
The philosophical idea behind the DV, which is expressed as a percentage, is that it provides a very important piece of information. The DV informs consumers how much of a nutrient they are getting from a particular food item. For example, if the DV label on a can of beans declares that it represents "10% of the DV for fat", then consumers can keep track of that number to know if, throughout the day, how much fat they are eating[1].
However, one does not have to be a mathematician or a dietician to see that the above idea begs a significant question: is this10% of the DV for fat "good" or is it "bad"? In other words, should a consumer choose this source of fat because it represents a good source of fat, or avoid it for the opposite reason?
It is this question that has caused so much confusion among health-conscious consumers. It has caused particular anxiety among those who are wisely ensuring that they eat the recommended daily allowance for protein.
The importance of protein in diet cannot be understated. It is not simply an essential macronutrient for athletes, such as bodybuilders and runners. Protein is critical for life itself, regardless of mobility or athleticism. Among other essential functions, protein maintains and repairs muscle tissue, aids digestion, regulates chemicals, manages hormones, and produces enzymes[iv]. In extreme cases, a dangerous lack of protein actually leads to a condition called Kwashiorkor, where the body cannibalizes itself[2].
Trying to determine the right amount of protein ? as expressed in terms of DV% -- has been a difficult challenge for most eaters. Unfortunately, as a result of this confusion, some consumers have not been eating high quality protein. This is because the DV number is simply not enough information upon which they can make healthy protein eating decisions.
The missing number in the DV equation is the Reference Daily Intake (RDI) level. The RDI for protein is, generally, 50 grams per day. Consumers can take the number of total grams of protein in a product, and divide it by this RDI for protein to determine what the "optimum" DV number should be.
For example, if a product offers 25 grams of protein, and the RDI is 50 grams per day, then the product's "optimum" DV will be 50%. Therefore, the figure "50%" should appear on the product's labeling. If the number is lower than 50%, the consumers instantly know that it is not an optimum source of protein.
Finding high quality sources for essential micronutrients like protein (among others) is a challenge that should not be difficult, but it is, because some food makers do not want to educate consumers on how to detect high quality from low quality. This is particularly unfortunate in the health and nutrition food industry, where one would expect manufacturers strive for high quality nutrition. Regrettably, this is not always the case.
However, that is not reason to despair. Rather, it just as much reason to support companies that are making the effort to ensure that their products reflect only high quality DV levels, and a concurrent effort to educate the public on how to determine optimum DV.
About Protica
Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com. You can also learn about Profect at www.profect.com.
[1] The FDA is clear that the DV concept is not intended to direct people on how much they should eat. In this example, the eater should not conclude that eating 10 cans of beans will achieve "100% of the recommended fat intake per day". The DV is intended as a reference number only and not as a recommendation. The intake per day is suggested by the RDA/RDI, which will be discussed further in this article.
[2] Kwashiorkor is more prevalent in some parts of the developing world, but incidences have been reported in the US.
References
[i] Source: "Food Pyramid History". http://iml.jou.ufl.edu/projects/Fall02/Greene/history.htm
[ii] Source: America's Eating Habits: Changes and Consequences. USDA. http://www.ers.usda.gov/publications/aib750/
[iii] Source "Daily Values Encourage Healthy Eating". FDA. http://www.fda.gov/fdac/special/foodlabel/dvs.html
[iv] Source: "The Importance of Protein". OhioHealth. http://www.ohiohealth.com/facilities/mcconnell/weightmanage/details/protein.htm
Copyright 2004 - Protica Research - http://www.protica.com
disinfecting cleaning services Buffalo Grove ..Some experts consider carbohydrate craving and addiction as something more... Read More
The old clich? that you are what you eat is... Read More
The makers of Bumble Bee Tuna generated some buzz today... Read More
In a new study published by the American Heart Association,... Read More
The Zone Diet has been around since around 1995, when... Read More
The cry of "I have no willpower!" often emerges from... Read More
Remember the old adage, you are what you eat? The... Read More
OmegaRx Fish Oil, quoted as being close to a Medical... Read More
Soy, and most soy-based products, are nutritional powerhouses. Soybeans are... Read More
White-spotted or yellow splotched teeth may reveal more than needed... Read More
The total calories that you should be consuming depend on... Read More
For the executive, maintaining the much-needed balance between career, family,... Read More
The quality of food we eat (or lack thereof) has... Read More
If you have high cholesterol, the American Heart Association's low-cholesterol,... Read More
Could it be possible that our beloved chocolate may actually... Read More
"The physician who knows only medicine, knows not even medicine."... Read More
Your fiber intake is a critical factor in weight loss... Read More
The research in support of dietary omega-3 fatty acids (such... Read More
How To Have A Healthy ThanksgivingEnd of the year holidays... Read More
Essential fatty acids are the number one recommendation for anyone... Read More
Unfortunately, the words "diet" and "cheating" go hand in hand.... Read More
Your Non-Conscious Mind is 98% of your full power. Over... Read More
To research the health risks Sweet 'N Low and other... Read More
Step 1: Eat five to ten servings per day of... Read More
Cranberry juice was first made by American settlers in 1683.... Read More
spotless home service Arlington Heights ..In large part, you're in control of your health, not... Read More
The natural antioxidants in Oat Bran can significantly reduce blood... Read More
Dr. Arthur Agatston, the cardiologist who developed South Beach Diet... Read More
You may have noticed an ever-expanding choice of oils at... Read More
During a recent discussion with my father about low carb... Read More
Glucosamine is readily produced in the human body and is... Read More
I'm sure by now you've heard all about the amazing... Read More
In the last twenty years, a huge and growing body... Read More
An American culture that is marked by a chronic lack... Read More
According to the renowned research scientist and inventor of the... Read More
Is the thrill gone? Has the thrill gone out of... Read More
The story of creation begins with water. Water is an... Read More
There are a lot of very good reasons to eat... Read More
Water is the most abundant substance in the human body.... Read More
Nails are a protective horn at the end of our... Read More
Health food or heart attack on a plate? Eggs had... Read More
Recently, trans fats have risen to the forefront of the... Read More
You can trust me that I make sure to take... Read More
Constipation is the passing of dry, hard faeces fewer than... Read More
The question most people think they need an answer to... Read More
When it comes to the topic of sports nutrition there... Read More
Food addiction isn't a problem. Pretending like you can't live... Read More
(Part 1 of a Special 5 Part Series on Body... Read More
Secretly we all want just a few things in life,... Read More
Before the thirties, people knew the importance of mineral. Their... Read More
Nutrition |