PR, that is public-relations, leads the way to effective advertising; opening the channel of communication and allowing the advertising to be acceptable. Public-relations is really all the different ways of communicating that enable society and individuals and groups and organizations to better function and more understandably communicate with each other. Marketing is composed of the different forms of communications, such as words and pictures on music and shapes and colors that make a person or group more willing to receive a communication that communication usually being an advertisement. In the advertisement is to induce a consumer to purchase a good or service. The more a public-relations and marketing expert knows about various goods and services, the better that person is that marketing, advertising and selling them.
To be good at PR marketing, advertisement, and sales person must be good at counseling. And they must be good at counseling, whomever is providing the good and service, as well as whomever is purchasing it. In order be good at marketing, one must be good at researching evaluating establishing goals setting priorities designing programs and implementing all the activities necessary to get a product or service from the producer and provider to the consumer.
To be good at public-relations marketing, advertising and sales; you need to be good, professionally good at writing, speaking, art, management, psychology, philosophy, sociology, political science, economics, and the basic principles of science and engineering and physics. And in the final analysis, one must be able to achieve the goal. That is a sale and a payment as a result that sale, no matter what. That's about all there is to it.
Copyright 2005 by Jody Hudson www.jodyhudson.com and www.jodyhudson.com
Jody Hudson has been a realtor in America and Delaware for over 35 years.
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Public Relations |