Do you know what is the most important question among most internet marketers specially newbie's. It's "How to get highly targeted visitors to there site?" Believe me, I know it because I received this question from my subscribers almost daily.
Well, earlier when I started my internet business I also faced this problem. I tried safe-lists, I bought so called guaranteed visitors, even I blast my ad to 10 million (Yes, you are right. It's 10 million) sites but couldn't make a single sale.
Than I changed my strategies and get this problem solved by finding a right solution, and that is "Pay Per Click Advertising". Pay Per Click Advertising is a great solution for traffic worries which directs a highly targeted traffic to my site. Yesterday only I got around 280 visitors and I made 24 sales.
Pay-Per-Click is a simple type of paid advertising that most search engines, including some of the largest ones, now offer. It requires a bid for a "per-click" basis, which translates to your company paying the bid amount every time the search engine directs a visitor to your site. There is the added bonus that when a per-click site sends your website traffic, your site often appears in the results of other prevalent search engines.
As with all marketing campaigns, there are pros and cons. Where there are flowers there are thorns also. what you have to do is to protect yourself from thorns and let only the fragrance touch your inner sense. I am going to tell you advantages the Pay Per Click Advertising.
One of the greatest advantages of PPC is that you never have to tweak your web pages to change your position in search engine results, as you must do in a typical SEO campaign. What you do have to do in a pay-per-click campaign is pay a fee.
Another advantage is the simplicity of the pay-per-click process. You just bid and you're up and running. It doesn't demand any specific technical knowledge, though the more you know about search engines and keywords, the easier - and more effective - the process will be.
Now came the very point in your mind that what is bad about Pay Per Click Advertising. The downside is that PPC is essentially a bidding war. A higher bid than yours will lower your position on search engine results. This means that you will have to raise your bid to regain your position - which can obviously become quite expensive, especially if you are bidding on a popular keyword.
In order to determine if pay-per-click is a cost effective form of marketing for your business, you must do some computing to figure out how much each visitor to your site is worth. You can compute this value by dividing the profit you make on your website over a given period of time by the total number of visitors for that same time period. For example, if your site made $5,000 in profits and there were 10000 hits, each visitor would be theoretically worth 50 cents. The basic formula is profits divided by visitors.
Be aware that the most popular keywords often cost considerably more than 50 cents a click. The only way around this is to bid less for these phrases or you will be paying too much for each individual hit.
Since when you are doing the business for earning money and you are losing a heavy part of it then you must have a plan in place to closely track the effectiveness of your keyword. It is advisable to monitor your keywords on at least a monthly basis.
The only way to assess your success in this field is monitoring, not only monitoring but careful monitoring. You can easily analyze it by visitor behavior which can produce invaluable knowledge about consumer motivation, habits, and trends. Expert monitoring and consumer analysis is essential to your overall business needs, and pay-per-click campaign is a must for this.
Raamakant S. is owner of http://www.umtezine.com. Subscribe to his Ultimate marketing Tips eZine by sending a blank e-mail mailto:umtezine@getresponse.com -- Learn Everything You've Been Wanting to Know about Internet Marketing. REAL Tips, Tricks and Techniques You Can Use In Your Business and Consistently Produce MASSIVE Amounts of Profits.
Lincoln Stretch rentals Alsip ..Google's AdSense program is a proven money-maker that has enriched... Read More
Here's a simple way to use "No Results, No Pay"... Read More
If you're a webmaster, you've probably heard about Google's Adsense.... Read More
I often get asked what the secret is to making... Read More
Why should you pay to get web site traffic, isn't... Read More
An unfortunate byproduct of the pay per click advertising business... Read More
There's tons of money to be made from the Google... Read More
For those of you who haven't used a Pay Per... Read More
Pay Per Performance Advertising is when the advertiser pays a... Read More
Pay Per Click advertising has been around a few years... Read More
There are various ways to purchase highly targeted advertising at... Read More
Google stands to lose millions if fraud continues. It is... Read More
Pay-per-click search engine advertising has generated ample interest in the... Read More
The beauty of Google Adwords set up is its simplicity.... Read More
A few days ago, I was setting up my latest... Read More
MSN PPC Advertising Long-Awaited Debut Announced You probably already know... Read More
Choosing to bid on the right keywords can be key... Read More
"Pay-per-click," by far the most popular form of online advertising,... Read More
Campaign strategy for Paid placement:A Paid Marketing campaigns provides immediate... Read More
It may seem to be a very expensive way of... Read More
You may not realize it, but in the next few... Read More
As a blog or site owner, you can make some... Read More
When search engines pay website owners a percentage of the... Read More
Google AdSense allows webmasters to dynamically serve... Read More
Faced with a mediocre or worse performing paid search campaign... Read More
Western Springs shuttle limo ..Have you heard the saying, "planning is everything?" Perhaps there... Read More
Your online business will likely require more advertising than a... Read More
One of the hottest ways to sell affiliate products is... Read More
Before Google's AdWords, Overture was the preeminent pay-per- click program.... Read More
Search engine optimization can take a long time to show... Read More
Your probably reading this article because you use Google Adwords... Read More
Google and Yahoo-Overture control over 90% of the... Read More
So how do people find my website? This is by... Read More
Internet technology offers vast opportunities to promote your business with... Read More
It is really frustrating, is it not, to log into... Read More
Not getting the satisfaction you want from your AdWords account?... Read More
There is no doubting the success of Google's Adsense program.... Read More
Submitting your website to the Search Engines today may seem... Read More
Many online ad programs, including AdSense, will sometimes show default... Read More
Is it wise only to reley on traffic from the... Read More
A "dollar and a dream," is all you need said... Read More
Make $$$$ with Google Adsense! Top Paying Keywords! $100 per... Read More
If you want to make money online with a work... Read More
My first real foray into Internet Marketing was a Pay... Read More
Numerous bloggers these days are looking to earn extra cash... Read More
Here's a feisty trick where you can profit from Adsense... Read More
By knowing the most expensive keywords on the internet, you... Read More
I've been working with Google's Adsense program for a while... Read More
How?Dead easy.I implemented this tactic myself yesterday on one of... Read More
A large part of Google's multi-billion dollar annual turnover comes... Read More
Pay-Per-Click Advertising |