Whats Stopping You From Getting Publicity?

When I talk with business people, they tend to believe if they offer good service, they will automatically get "noticed".

Everybody "wishes" for this, but this rarely happens automatically. If you want publicity, you need to give up this "delusion", and pro-actively, systematically, and aggressively contact the media.

CNN and USA Today are NOT going to automatically contact you. Instead, these people are EXPECTING you to "pitch" them on story ideas.

They EXPECT you to hunt them down, notify, inform, and solicit story ideas.

This is simply the truth of people in the media. True, they don't want a sales pitch, but the DO want unique, interesting stories.

Without going into a tirade about the role of media in our culture, you simply have to accept the fact, that if you want media coverage, you're going to need to take the initiative.

I know, you may have fears and hesitation about calling some of the "hotshots" in the media, however, if you do not approach them, they will not approach you, even if you've got the hottest story in town!

SO, get the fantasy of producers finding you out of your head, right now!

Good, now welcome to a brave new world....

Now that you've forgotten about that silly idea, you can NOW TAKE ACTION!

The articles in this newsletter in weeks to come will give you many angles on using PR to get media. You'll get fail-safe, proven methods to get the attention of key players in the media. You'll learn who to contact, how to begin the relationships, and how to make those relationships productive.

You will also learn the "mindset" so that you can set yourself up psychologically for success.

But NOTHING happens until you take action. Not just "episodic", one-shot action, but systematically, week after week, proactively soliciting the media, to get the publicity you deserve.

You can do this. I believe in you. Just take one step att a time, and witness your story proactively shared with the world.

Joe Nicassio designs marketing campaigns, and coaches entrepreneurs to improve their bottom-line profits. To get your free CD "Joe Nicassio Reveals Marketing Philosophies And Secrets That Advertiser Don't Want You To Know" Send your snail mail address to freecd@rapidresultsmarketing.com

move in cleaning service Mundelein ..
In The News:

Quick iPhone and Android battery optimization techniques help your device stay powered all day by turning off hidden features that secretly drain power in the background.
Kodiak Driver autonomous truck achieves perfect 98 safety score, matching top human fleets in groundbreaking AI evaluation by Nauto's VERA system.
New 401k catch-up contribution rules in 2026 will change taxes for high earners over 50. Learn how scammers exploit these changes and protect your retirement savings.
Kurt Knutsson's guide covers social media privacy protection through location settings, account privacy controls and two-factor authentication to prevent scams and data breaches.
Revolutionary retinal implant restores central vision in 80% of patients with advanced macular degeneration, offering hope where treatments once only slowed blindness.
Learn how to use passkeys on Windows and Mac computers without cameras or fingerprint readers. Discover secure authentication methods that replace passwords.
Tesla's FSD v14.1.2 update reintroduces Mad Max mode, enabling higher speeds and more frequent lane changes than the standard Hurry profile setting.
A phishing email scam targeting American Express customers shows how cybercriminals use fake urgent messages to steal personal and financial information.
Facebook's new Meta AI feature analyzes your camera roll photos to create polished collages automatically, but requires cloud processing and raises privacy concerns.
A New Jersey teenager filed a major lawsuit against AI/Robotics Venture Strategy 3 Ltd. over ClothOff, an AI tool that created fake nude images from her social media photos.
Microsoft reports Storm-2657 cybercriminals sent phishing emails to 6,000 addresses at 25 universities to steal payroll credentials and redirect funds.
Astronomers have discovered asteroid 2025 SC79, a skyscraper-sized space rock orbiting the sun in just 128 days. the second-fastest known.
The Fox News AI Newsletter delivers the latest developments form the world of artificial intelligence, including the technology's challenges and opportunities.
A cyberattack on SimonMed Imaging exposed personal information of 1.2 million patients, including medical records, financial details and identity papers.
Spotify's managed accounts for kids under 13 now available in at least seven countries, allowing parents to filter and block explicit content and songs.
Friendly text conversations about BBQs and social events can lead to WEEX gold trading scams that target older adults with fake investment opportunities.
California company Skyeports creates self-healing glass spheres from Moon regolith that generate solar power and support plant growth for sustainable lunar living.
Cleafy researchers discover fake VPN streaming app Mobdro Pro that installs Klopatra banking Trojan, giving attackers full control over Android devices.
Police departments across the U.S. and Canada are adopting virtual reality training to better prepare officers for high-pressure, real-world situations.
House Bill 469 would prevent AI systems from owning property, serving as executives, or gaining legal personhood in Ohio under Representative Thaddeus Claggett's proposal.
Public voter records expose retirees' personal details to election scammers who create targeted cons using names, addresses, and voting history data.
Instead of fearing what comes next with artificial intelligence, think outside the box. Here are high-earning AI jobs that don't require a computer science degree.
OpenAI CEO Sam Altman says polite words like "please" and "thank you" cost millions annually, while direct prompts may improve ChatGPT accuracy by several points.
Chattee Chat and GiMe Chat exposed intimate conversations and photos, revealing users spent up to $18,000 on AI companions before the breach.
New Instagram parental controls allow families to manage teen screen time and content limits through the Family Center with stricter safety settings.

Is This the PR You Thought You Were Getting?

You know, where you do something positive about the behaviors... Read More

Speaking to the Press

If you get the hang of speaking to the press... Read More

Financial Planners Get Free Publicity With Email

In previous articles for marketing-minded financial planners, I've discussed what... Read More

Mission-Critical Public Relations?

As a business, non-profit or association manager, any tool that... Read More

The Story The Media Really Wants

If you're like most of my clients, you're probably interested... Read More

Credibility Lost or Gained, Are you Prepared?

If a reporter approached you about an interview, would you... Read More

Etymology- How Words Change Over Time

Etymology is the study of the origins of words.As languages... Read More

Add Some Firepower to your PR

Sure, as tactics usually presented to business, non-profit and association... Read More

Public Relations Strategies: Announcing News on a Press Tour

Gaining news coverage on a successful press tour requires planning,... Read More

Publicity: Nailing a Media Interview, Part II (Crisis Management)

We'd all like reporters to ask us about our career... Read More

How To Get Radio-Active PR For Your Non-Profit Cause: Part Three of Three

HOW TO BE RELAXED AND EFFECTIVE ON-AIRHow does one stay... Read More

Networking: 17 Essential Strategies In The 21st Century

It is virtually impossible to succeed professionally and personally without... Read More

Go Ahead, Marketing-Minded Financial Planners, Call a Reporter

Yes, you can call a reporter.I've said it before, in... Read More

Business Growth for Financial Planners in Five Easy Steps

Attracting new business: sometimes it happens by luck, sometimes by... Read More

How to Take Advantage of Public Relations

Decide once and for all to do something about those... Read More

Radio Interviews - How To Get Them!

Getting on the radio can be a great tactical move... Read More

Media Training: How To Speak During a Media Interview

WHITE NOISEA client recently told me about a fascinating new... Read More

Business - How to Build it Using the Media

Have you ever noticed that when someone is interviewed on... Read More

Its CNN! They Want To Talk To You!

Being invited to appear on radio and television used to... Read More

Publicity: Nailing a Media Interview, Part III (Staying on Topic)

In a media interview, always stick to your main points... Read More

Publicity: The Right Way for Marketing-Minded Financial Planners to Follow Up with a Reporter

Let's say you've called a reporter with some ideas for... Read More

Your Organization: What Role PR?

As a manager, does your current business, non-profit or association... Read More

How PR Helps Managers Win

Anything that lets managers achieve their managerial objectives is a... Read More

Detailing The Famous Kentucky Derby Train

The annual detailing of the Kentucky Derby Train is an... Read More

Your Online Newsroom: How to Give Reporters a Tip

It's hard to imagine a reporter working today who doesn't... Read More

insured cleaning company Highland Park ..